Marketing Manager

This search procedure has been closed (12-04-2014).
Field
Marketing
Salary
Salary undisclosed
Location
Hamburg
Employment
Permanent
Headhunter
Michael Page Deutschland

Firmenprofil

Our client is one of the world''s leading research-based pharmaceutical and healthcare companies. Our client is dedicated to the development of innovative products and through their product portfolio their mission is to improve the quality of human life by enabling people to do more, feel better and live longer. The company produces a wide range of Consumer Healthcare products that are familiar around the world.
Our client has the strategic objective to grow a diversified global business and deliver more products of value, based on a strong science background. Teamwork with innovative, performance-oriented and a cross-functional style of working is considered a fundamental part of the company''s operating philosophy.
Our client regards its employees as a fundamental part of its strategic success and thus offers attractive working conditions as well as excellent possibilities for personal development. For their regional headquarter for Northwest Europe in Hamburg we are looking for an ambitious Marketing Manager (f/m).

Position

  • Defining the vision and strategy
  • Developing the brand strategy and tactics in line with broader business priorities and strategies. Sets appropriate priorities across the brand
  • Developing a clear compelling strategy to win (where & how we will play) - Using the Brand Growth Model to identify what is happening in terms of consumer behavior.
  • Identifying and deploying global consumer insights and clearly defined and consumer validated core targets
  • Defining and deploying brand positioning
  • Defining and deploying brand assets across marketing and all consumer touchpoints
  • Defining a innovation strategy and driving a robust pipeline of market relevant, consumer needs driven, science based innovation
  • Developing compelling consumer connections

Profil

  • Significant proven track record of driving brand growth at a market level
  • Proven P&L/budget management, complex project management, presentation and communication skills
  • Demonstrated ability to identify and deploy powerful insights that drive growth
  • Demonstrated ability to create and implement consistent brand assets across markets and through all touch points
  • Demonstrated the ability to harness the shopper-consumer-expert relationship
  • Ability to lead within a matrix organization, integrating complex multifunctional efforts crossing multiple business areas

Interessiert?

Dann senden Sie Ihre Online-Bewerbung bitte direkt über folgenden Link.

 

This search procedure has been closed (12-04-2014).